How a private-label order runs, from brief to batch
Seven stages sit between an idea for a product and cartons ready to ship. What happens at each one, what we need from you, and where the time really goes.
MAS Pharma team
A private-label product is made by us and sold under your brand. You own the name, the artwork and the market. We develop the formula, make it, fill it and release it. Most first orders follow the same seven stages.
1. The brief
A brief can be short. To start, we need the product you want or a reference product you already sell, the format, the market it will be sold in, and the quantity you have in mind. The market matters from day one, because it decides which rules the formula and the label must meet.
2. The formula
With a reference product, we read its label and composition and develop a formula to match its actives, format and pack size. With a specification, we build the formula from the active and its dose. Either way, you see the full composition before anything is made.
3. Samples
We make samples of the finished product and send them to you. Nothing is filled at batch scale until you approve one. If the texture, taste or colour is not right, we adjust and send another round.
4. Artwork and packing materials
While samples are being approved, the carton, label and leaflet are prepared and checked against the formula, so the composition printed on the pack is exactly what is inside. Our guide to preparing artwork covers what to send.
5. Registration, where the market needs it
Where a product must be registered before sale, we build the dossier from the same data the formula produced. We already hold registrations with the authorities in Iraq, Syria, Saudi Arabia and the UAE. See what goes into a registration dossier.
6. Production
Then come blending, filling and packing. Your batch is made to the approved formula and packed in your approved artwork.
7. Release
Each batch is tested against its specification before it leaves. Only a batch that passes is released, and its certificate of analysis goes with it.
Where the time goes
The longest stretches are rarely on the production line. They are sample rounds and, where it applies, registration. A clear brief and quick feedback on samples shorten an order more than anything else.
Ready with a brief? Request a quote and tell us the product, the format and the market.
Keep reading
RegistrationWhat goes into a registration dossierBefore a supplement or cosmetic can be sold in many markets, an authority reviews a file describing exactly what it is and how it is made. These are the documents that file is built from.
FormulationCream, syrup, tablet, powder or effervescent: choosing a dosage formThe same active can reach the shelf in several forms. The right one depends on who takes it, how big the dose is, and how it has to survive in storage.